
360° Health Check
The fundamentals of any website. Are you hitting the mark?
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Brand Cohesion
Picture it: you know what you want to say but you’re struggling with how to say it - and that’s reflected in your performance.
If you’re not able to make your brand cohesive, clear and concise, you’ll lose clients. Make sure that what you want to say marries up to what your website is saying.
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Accessibility
Accessibility isn’t just a gateway to make sure everyone is able to enjoy your services; it’s actually a legal requirement in most jurisdictions.
From alternative text to legibility, are you meeting the minimum requirements?
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Imagery
Pretty pictures are all well and good, but do they fit the theme of your brand, or your services, or tie in with the copy around them?
Make sure customers are seeing exactly what you’re saying.
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Navigability
Your website is a series of trails in the woods; some shorter, some longer. Some may have amazing views but not much content, some may have lots of amazing information with little content.
But make sure the journey makes sense. A website should be easy for your customers to get where they want to be.
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Layout
It’s all about hierarchy. Are the most important messages getting the most screen time? Are the pictures of your family pet higher than your pricing?
Let’s correct that with a review of your layout and messaging.
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SEO
Search. Engine. Optimisation.
This is a biggie - you’ll attract far more organic customers to your site if you rank properly on search engines like Google.
We’ll use keywords, authority signals and more to make sure your website ranks properly.
Don’t stress, I can help.
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Prices start from £75 for a health check of a small website of up to 25 pages (including product pages).
Plus, if you choose to use us to make any changes, you’ll save 20% off your quote.
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We’ll take all the stress out of ensuring your website is meeting the goals it needs to. This includes:
A full brand analysis to ensure your messaging matches your intentions.
An accessibility check for alt-text and legibility, opening your doors to every type of customer.
An imagery assessment and suggestion list so your branding matches your imagery.
A navigation check. We’ll act like a customer, testing the rigour of your website to make sure we can find everything we need (and don’t find anything we shouldn’t!)
A layout assessment. We’ll ensure your hierarchy is correct, your priority messaging is shining and your customers’ attention is going to all the right places.
An SEO analysis. Making sure you rank properly on search engines and you have the content in the right places to make that happen.
A full, easily understandable report will be provided so you can understand the why and how of my recommendations.
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A full health assessment can take from 1 - 2 weeks to complete, depending on the size of your website.
For urgent health checks, please let me know and I’ll see what I can do!